PA for Business Owners
The same powerful strategies used by Fortune 500s - now in your hands.
Running a business is hard. Marketing shouldn't make it harder.
From Boardroom to Main Street
For decades, Preference Analytics (PA) has helped the world’s biggest companies better understand consumers and small business owners. We’ve sharpened ad campaigns, built stronger brands, and used data science and behavioral frameworks to boost ROI.
But we always asked ourselves: Why should these tools only be available to big corporations?
Thanks to AI, they don’t have to be.
PA for Business Owners gives you the same strategic firepower—business story explainers, copywriting diagnostics, customer feedback loops, and more—reimagined for small and mid-sized businesses. Affordable. Simple. Actionable.
We call it PA because it stands for Preference Analytics—but if you hear “Papa,” that’s fine with us.
Like a good papa, we’ve been around the block, and now we’re putting powerful tools in your hands.
Solutions
Story Explainers
Your business in stories.
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Help customers understand your business through short podcast or video stories.
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​Comprehensive, clear, concise, and engaging podcasts or videos.
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​Two ways: We scan your site or you fill out a quick brief—your story, your choice.
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What you'll get:
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~4-minute Podcast or a
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~3-minute Video
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Stories connect with people.
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Listen to a podcast about a pie company.​
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Quick Pulse
​Find out what customers really think.
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Want to know what your customers love—or what they think needs work?
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We’ll set you up with a simple QR code that goes on your receipt, counter, or website. Customers scan it, leave feedback, and you see results instantly.
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What you’ll get:
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A live dashboard showing customer satisfaction
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Zero tech skills required
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Know what’s working. Fix what’s not. Fast.
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View examples of a Quick Pulse questionnaire and results.
Ad Fixer
Have a flyer, email, or social post that's not bringing in business?
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Send it our way. We'll take your current message and, using proven behavioral economics and marketing writing smarts, we'll return several improved versions designed to be more engaging, relevant, and motivating.
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What you’ll get:
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Your original message
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Three new versions scored and compared to your original
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Sharper, clearer messaging
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Spend less time guessing and more time growing.​